Hi there! 

With over twenty years experience in the world of visual communication, both in New Zealand and New York, I have gained a reputation for being a very conscientious and skilled creative. 

I offer the full brand experience— strategy, branding, print material, web design and brand photography.

Let's work together!

If you have a business or project that requires a skilled visual communicator to help bring to life, I can certainly help you with that! Be in touch and let's chat!


Iyengar Yoga Centre of Wellington
Print and digital marketing

Catherine is very talented, yet humble and such a pleasure to work with. She manages the subtle art of balancing clever design while maintaining the clients best interests at heart. 

The end result always exceeds my expectations. I can’t recommend Catherine highly enough, she is a delight to work with.

Iyengar Yoga Centre of NZ
Editorial design

I had the pleasure of working with Catherine and Rosie on our Special Edition of the Yoga Link – the magazine of the Iyengar Yoga Association of NZ. 

Together they brought an exceptional level of professionalism, initiative and creativity to the project. Throughout the process, their enthusiasm for the subject matter shone through and is evident in the beautiful design and layout. 

Their attention to detail, clear communication and dedication to producing an excellent result made this project a joy to be involved in!

Kimbra Taylor
Brand photography

Catherine photographed and designed several ads for my business Artworks. Working with her was a seamlessly  positive experience and the resulting work exceeded my expectations. She is reliable and talented with a kindly, approachable demeanour. 

I was consistently impressed with her professionalism. Thanks for showing up in my life Catherine and addressing my brief so artfully. I look forward to working with you again.


Curious by nature, I have soaked up an exciting variety of creative experience during my career to date.

2017 – Present / Co-director StudioC Design Ltd
Paekakariki, Kapiti Coast + Blue Mountains, Upper Hutt

2016 – Present / Catherine Adam Photography & Design
Paekakariki, Kapiti Coast

2012 – 2015 / Creative Director + Senior Graphic Designer
Open Lab, College of Creative Arts, Massey University, Wgtn, NZ

2014 / Typography Tutor
College of Creative Arts, Massey University, Wgtn, NZ

2008 – 2012 / Senior Graphic Designer
Story Inc Ltd, Wgtn, NZ

2004 – 2007 / Graphic Designer
Manhattan, New York


My design studies began in the year 2000, after having completed a Bachelor of Arts (1st Class French Honours) followed a stint working and living in France. Design studies were so exciting for me that I continued to study part-time, whilst working as a creative, until 2014!

2014 / Post Grad Dip in Visual Communication (Distinction)
Massey University, Wgtn, NZ

2011 / Grad Dip in Visual Communication (Distinction)
Massey University, Wgtn, NZ

2000 / Introductory Certificate in Design
Massey University, Wgtn, NZ

1999 / Bachelor of Arts (1st Class French Honours)
Victoria Univeristy, Wgtn, NZ


It's always good to have one's hard work recognised!

2013 / International Society of Typographic Design
Awarded Membership with Commendation

2013 / Best Design Awards, New Zealand
Finalist for print: Into Sight, Into Mind

Using Format